Three tiers. One agent.
Bellura is free to start — directory access and daily nudges, no card. The Concierge adds bookings and smart refills for $29 / month. The Provider plan unlocks the provider portal for $99 / month. Three doors into the same agent.
Bellura directory & nudges
Always-on, no card. The agent’s daily work — nudges, weather notes, ingredient alerts — runs on the free tier from day one.
- Provider directory across estheticians, medspas, and salons
- Daily nudges — morning, midday SPF, evening, wind-down
- Weather and climate notes folded into your routine
- Ingredient alerts — reformulations and conflict warnings
- Cycle-aware skincare and wellness prompts
Bellura Concierge
Bookings + smart refills, one monthly fee — across every provider and retailer you already trust.
- Booking across every provider you already trust
- Smart refills with lead-time prediction across retailers
- Concierge chat for ad-hoc requests and quick questions
- Cycle-synced routine shifts tuned to your week
- Priority ingredient-alert routing straight to your queue
One subscription, cancel any time from the membership page.
Bellura Provider
Run your bookings, calendar, and client notes from one home — and get surfaced to Bellura members first.
- Bellura provider portal — bookings, calendar, client notes
- Private notes per client with quick re-entry
- Upcoming booking queue plus your recent-client list
- Priority placement in the Bellura directory
- Concierge booking notifications straight to your queue
One subscription, cancel any time from the membership page.
What’s in each tier
A honest side-by-side.
Concierge and Provider are not different products layered on the free tier — they sit on top of everything the free tier already does, and add booking, refill, and portal surfaces when you want them.
- Provider directory
- Daily nudges (AM, midday, PM, wind-down)
- Weather + climate routine shifts
- Ingredient alerts and conflict warnings
- Cycle-aware wellness prompts
- Book a facial, brow lamination, or massage
- Smart refills with lead-time prediction
- Multi-retailer price tracking on refills
- Concierge chat for ad-hoc requests
- Priority ingredient-alert routing
- Provider portal (bookings, calendar, notes)
- Private client notes with quick re-entry
- Upcoming-bookings + recent-client queue
- Priority placement in the Bellura directory
Bookings and smart refills are the two things Bellura can’t do alone — they require connecting to a calendar and to retailers. The Concierge covers that integration work and keeps it running in the background.
Everything else — nudges, weather notes, ingredient alerts, cycle-synced shifts — is free and stays free, because it doesn’t need a retailer or a provider on the other end.
The Bellura provider portal — bookings, calendar, and per-client notes — runs the day-to-day of your business. Concierge clients who book with you show up straight in your queue, so you spend less time chasing and more time treating.
Provider listings get priority placement in the Bellura directory, which means free-tier nudges can point members to you by name.
Payment is processed by Stripe Connect. You’ll be billed monthly. Cancel any time.
Bellura doesn’t sell products and doesn’t take a cut of bookings — we’re an agent layer, not a marketplace.